Case study
Adams Accounting Solutions
A website for a bookkeeping practice that serves small businesses remotely across the United States, built to explain its services plainly and make getting in touch easy.
- Sector
- Bookkeeping
- Location
- Ellisville, Mississippi
- Role
- Design, development and ongoing care
- Period
- October 2024 to present
01 · The brief
Say what the firm does. Make it easy to call.
Adams Accounting Solutions provides bookkeeping for small businesses and entrepreneurs, from QuickBooks Online setup and cleanup to monthly books, and works with clients remotely across the United States from Ellisville, Mississippi.
The website has three jobs: explain the services plainly, show who the firm works with, and turn a visitor's interest into a conversation. Anchored built the first version in 2024, redesigned it in December 2025, and has developed and cared for it since.
02 · Visual direction
Calm, clear and steady.
The client's identity is teal and white. A centered serif headline, generous white space and a single, unmistakable Contact Us action give the homepage a composed first impression, with services one click away in the navigation.
- Teal 800
#115e59 - Teal 700
#0f766e - Teal 600
#0d9488 - Teal 100
#ccfbf1 - White
#ffffff
- Headings
- Merriweather A sturdy serif with the steadiness the subject asks for.
- Body and interface
- Inter Clear at small sizes, on any screen.
Responsive
On every screen
-
Services, desktop -
Homepage, tablet -
Homepage, phone
03 · Engineering
Plain technology, carefully put together.
-
Static and quick
Built with Astro, so every page is pre-rendered HTML, with no application server to keep running.
-
One source for the brand
Tailwind CSS, with the teal palette defined once in configuration, so every page draws from the same values.
-
Self-hosted type
Inter and Merriweather are served with the site through Fontsource rather than loaded from a font service.
-
A contact form that confirms
Submissions go to Formspree, with a hidden honeypot field to deter spam and an inline confirmation that's announced to screen readers.
-
Navigation for every visitor
The mobile menu is a real button that reports whether it's open, and the current page is marked for assistive technology.
-
Found and shared
FAQ structured data, a generated sitemap and a social sharing image; Google Analytics shows the firm how visitors arrive.
Built with: Astro · Tailwind CSS · Formspree
04 · Delivered
What's live today.
- Home
- Services
- Who We Serve
- About
- Resources and FAQ
- Privacy policy
- October 2024 First version of the site, built with Astro.
- December 2025 Redesign: layout, typography, palette and every page.
- December 2025 Google Analytics added so the firm can see how visitors find it.
- May 2026 Contact form and footer prepared for production.
- July 2026 An FAQ, a privacy policy and a 404 page; a generated sitemap; a social sharing image.